Social Media Content Generation & Management
2 posts will be posted each week to Facebook and Instagram.
The CutBoard team will meet with you and your staff once a month (in-person or via zoom) to discuss messages and themes, write messaging and posts, and get final approval before publishing your posts, 1 month in advance. Two posts will be posted each week to the two social media platforms of your choice (we can help guide you on which two platforms to choose!).
The purpose of social media content is to create online relevance through meaningful messaging, increase brand recognition, and enhance your customer trust in you and your company or organization.
Social media can also be used to engage clients, fans, and prospects in order to generate top of mind awareness and act as a lead magnet that works in concert with your overall marketing strategy. Your social media should encourage potential customers to take actions that will lead them back to your website, bring them into your store, or prompt them to make a phone call or send a message. CutBoard will create concepts and messaging, design, implement, monitor comments, provide suggested responses, promote your blog, video channels, website, and report the results back to you on a monthly basis.
Included: 1 monthly meeting with CutBoard staff and your team. A Social Media Content Calendar (Total of 32 posts a month), copy, imagery, design, and publishing of content to Facebook & Instagram. Monitor, encourage engagement, and monthly reporting.