Hands-down video is the most compelling way to tell your company’s story. But video shoots are difficult and time-consuming to organize, and video production costs can be expensive. If you’ve been thinking of hiring a local video production agency for your next video to ease some of that stress, consider CutBoard!
But exactly how much does it cost to produce a video? The correct answer to the cost question is always … “It depends.” We can help you develop an appropriate budget to fit your needs.
Take a look at some of our prices below. We offer a variety of options for every company size, type, and budget. Give us a call. We’re more than willing to work with you to figure something out!
How much an individual video costs depends on a number of factors. These include the type of video it is, its length, its scope, and more. We typically recommend videos that are between 30 and 90 seconds long. Because viewer attention drops off the cliff after the first minute we’ll help you craft exactly what your company needs quickly and efficiently. Check out some of the types of videos below with their associated costs.
Stock Videos and Their Cost
One of the cheapest ways to create a new video is to use stock footage or footage that you may already have. These are relatively simple projects we can do for you, ranging in price from $500 to $2,500, depending on the video’s length. That price includes the purchase of the actual stock footage, music licensing, and video editing.
Just let us know what you’re looking for. Schedule a creative call and we can have a stock video ready for you in as little as a week or two!
Client: Jacobs Custom Living — Re-creating Memories
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The Cost for Mini-Docs
Mini-docs are one of our most popular and our favorite style of video to produce. Especially for non-profits! They can range from $1,000 to $10,000 per video, depending on the video’s length and requirements. Docustyle (Documentary Style) videos are typically filmed at your location and feature you and your customers on camera. Often we include candid testimonials and help you showcase your most popular products, services, and features. The price ranges depending on the length of the video and the amount of time we spend on set.
CutBoard Studio is the expert when it comes to creating the highest quality video for you at the lowest cost.
Client: Spokane Falls Trout Unlimted — Waikiki, A Redband Stronghold?
The Cost for Animated Videos
Want a fun animated video? These don’t require us to film but they do take a tremendous time to edit. Most the cost of not filming is offset in the editing room. Bringing up the cost and time required to create these videos. So don’t assume that just because you don’t have any filming that your video will somehow be cheaper. At CutBoard, our animation costs range from $55–100 per second video. So a 30-second video will range from $1650–3000, depending on the scope of animation and length. Simple whiteboard animation will be less expensive than character animation, so keep your budget in mind when thinking about your creative ideas.
Other video production companies charge up to $10,000 per finished minute of animated video — an inflated cost that most small companies can’t afford. We are excited to help your next video come to life at a price you can afford.
Client: Paw Print Genetics — Sample 2D Animation
Traditional Commercial Videos and Their Cost
Traditional commercial production style, includes scripting, storyboarding, hiring actors, location scouting, art direction, and more. As you can imagine this requires a considerable amount of pre-production. Typically commercial videos range can range from $5,000 to $15,000, but they can be some of the easiest video content to repurpose and distribute. If planned well and the scripting is done with care we can easily create a 2-minute video. And after that, we can cut it down into a 60-second and 30-second video.
Client: Farmed Smart Certified — Full Length Video and (2) 30-second Cutdowns
If you haven’t been involved in video production before, it’s natural to feel a little daunted by the process. Here are a few tips to get the most out of the experience.
- First, be sure you know what you are trying to accomplish. One of the biggest reasons a project falls short of expectations is when the client can’t decide what they want and keeps moving the target during production.
- Next, choose your video producer carefully. Look at their past work to make sure it is compatible with what you want. Make sure they understand your industry and marketing — not just video production.
- Finally, be available to supply the resources that the producer needs. This can include everything from access to people, locations, relevant logos, and brand guidelines. Also make sure to promptly review concepts, scripts, and rough edits when they are delivered.
There are dozens of videos you can create for your brand, and CutBoard will work with you to craft the perfect combination to achieve your goals. Whether you need a single event video next weekend or an entire video content strategy. Let us use our experience to make sure we find the perfect fit for you.